in the Loop with ESP...N Zone

The fig integrated experience strikes AGAIN! Imagine 12 video screens, live mixing and videography at your event.
This is what fig did with In the Loop at ESPN Zone for Axis at an event last week.
Mixing live video, Chicago footage with video and live animations in the 12 screen lounge at ESPN Zone.
Highlights of the event included awsome footage of the games and toys, animated photos by mixing artist Tim Musho and a boxing match with a video game...from which I am still sore.
The guests enjoyed the many games ESPN Zone has to offer while dining on hamburgers and hot wings. fig covered the event with video and played back the footage in the lounge. We also hosted the sports game party in which guests got to compete for bragging rites and ESPN Zone gift certificates.
Learns from the event: Planning and strategizing the event flow to maximize viewing pleasure. With the distraction of cool games on the floor, guests cycled in and out of the space where the screens were playing back the footage, and everyone did not get a chance to see themselves in thier gaming glory on the screens.
At the end of the event the figgies indulged in a little game playing themselves and had a great time.
Thanks to In the Loop for such an awsome opportunity to stretch creativley.
In the Loop
Video Mixer: Tim Musho
Videographer: Melissa Martens
Assistant Videographer: Chris Wheir
Assistant Mixer: David
Producer: Megan Taylor